Wednesday, October 17, 2007

What will the ‘next’ thing be?

Gatorade has just announced that golf god Tiger Woods will have his own sports drink by early next year. “Gatorade Tiger”, as it will be called, will come in three different flavors picked by Woods himself.

What other endorsements might we see? I understand that Tiger is a very marketable figure, but naming a drink after him? I think that’s going a little far. What’s stopping companies from coming up with these products:

Michael Vick Dog Treats – Your dog is guaranteed to like them, or else.

Online Poker sponsored by Tim Donaghy – Well at least it’s not an NBA game.

Barry Bonds’ 3-Step Workout for Athletes – Step 1: Cream, Step 2: Clear, Step 3: Repeat

Video Cameras endorsed by Bill Belichick – I can see it now, “This camera is the only one that I’d use to cheat!”

For those of you who haven’t noticed, we now have a new domain name: . Thanks for reading!

1 comment:

Anonymous said...

Cody,....wouldn't it have been GREAT if the sponsor guru's would've paired the now retired NASCAR driver, Dick Trickle with "Depenz" undies?! What an absolutely PERFECT match!! Marketing opportunities like that don't come along very often and when they do,...pounce!!!